For The Salvation Army

Show donors the work behind the red shield.

Your donors know the kettle. Most have never seen the corps, the shelter, the Kroc Center gym on a Tuesday, or the family that got a Christmas. ViewSpark puts that on their phone — from you, the same day.

2×

most clients double their digital ROI

90%

of texts are opened within 3 minutes

7 min

a week of officer or staff time

Same day

from the corps or kettle to donors' phones

Why divisions use it

One officer, one phone, every donor in the division.

Christmas & kettle season

A 60-second video from the kettle, the toy shop, or the Christmas dinner line — sent to every donor the day it happens. Year-end giving is 14% of the year; make sure they see it.

Disaster response

When EDS rolls out, donors hear it from you first. "ViewSpark enables us to update our donors real-time when there is an emergency."

Corps-level, division-wide

Each corps or program sends to its own list; the division sees everything. Multiple team members, each with their own notifications.

Lapsed & mid-level donors

A fresh format wins back attention. Golden State saw "a resurgence in donations from those who had paused in their giving."

Works with your systems

ViewSpark runs alongside your CRM and your agency's mail and email — it lifts every other channel rather than replacing it.

Compliance handled

Carrier approval, opt-out language, TCPA consent built in. Your support team sets it up.

From the field

Golden State Division

"With ViewSpark results have been phenomenal. We've witnessed remarkable engagement from donors through responses, a resurgence in donations from those who had paused in their giving, and numerous other positive outcomes."

Lisa Choi
Digital Marketing Specialist
The Salvation Army
$1,900 → $11,000
New Year's Eve appeal, before and with ViewSpark
15 → 33
gifts on the same appeal

A real send from the division — exactly as donors received it:

9:41
The Salvation Army
The Salvation Army
Video: Distribution in full swing!
December 19, 2023
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Many children face the harsh reality of poverty, and for them and their family, The Salvation Army's Angel Tree is a beacon of hope.
GIVE NOW
Works with your systems

Runs alongside your CRM and your agency.

ViewSpark doesn't replace your mail, email, or CRM — it lifts every other channel. Carrier approval, opt-out language, and TCPA consent are built in, and your support team sets it up. Each corps or program sends to its own list; the division sees everything.

Next step

Book 20 minutes with the team.

Fundraisers who've worked The Salvation Army calendar for years — including eight at Russ Reid. We know kettle season.

Book a 20-minute demo →